| |
ICICI Bank – SME focus
Acknowledging the importance of SMEs, ICICI Bank, India's second largest bank, has a focused division examining the needs of the small and medium enterprises. The Bank provides SMEs with financial products and services which were earlier only available to large corporate houses. Apart form a range of customized credit products including competitively priced working capital solutions, the Bank also offers cash management services across geographical barriers. Customised Transaction Banking service and Trade Finance services bring in the convenience and speed, giving SMEs the edge. For exporter, the Bank offers a range of risk management products. The Bank has adopted a cluster approach, so as to cater to the specific needs of SMEs in various sectors such as Textile, Logistics, Pharma, IT, Auto etc. The Bank has a dedicated team to focus on the 'Logistics Cluster'. This cluster approach enables the bank to understand the needs of SMEs better and thus provide them fast and reliable service.
Along with business requirements ICICI Bank also offers a wide suite of products to meet personal banking needs, including wealth management services. This includes mortgages, car and personal loans, credit and debit cards, corporate and agricultural finance. ICICI Bank has over 610 branches and extension counters and over 2200 ATM's spread across the country. The Bank services its large customer base of more than 17 million customers’ accounts through a multi-channel delivery network of branches, ATM's, call centers and Internet banking (www.icicibank.com) to ensure that customers have access to its services at all times.
|
|
